Los Angeles Landlords Bet You Won’t Look Anywhere Else. Make Them Compete.

Peninsula Commercial Real Estate Group provides tenant representation across Los Angeles County, covering El Segundo, Century City, Santa Monica, Downtown Los Angeles, Pasadena, Beverly Hills, Culver City, Burbank, Glendale, and Torrance. Corina Irvin, Founder & Principal, started the firm in 2019 and personally negotiates every lease. Her track record spans more than $750 million across 10 million-plus square feet.

Your Lease Is Only Worth What Your Next Best Option Is Worth

Most tenants in Los Angeles County negotiate against one building. Their own.

The renewal notice arrives. The number is higher. Someone compares it to what the landlord says the market is doing. Then the lease gets signed for another five or ten years.

Here is the method Peninsula CRE Group rejects: negotiating a renewal without touring competing buildings first. It feels efficient. It is the most expensive shortcut a tenant can take. A landlord has no reason to improve an offer when nothing is pulling you away.

There is a second assumption worth naming. Many tenants believe the broker listing the building is helping them. That broker’s duty runs to the owner. Most tenants simply never ask who is on which side.

Peninsula CRE Group does not take landlord listings anywhere in Los Angeles County. No property management contracts either. When Corina walks into a negotiation, no other client’s interests compete with yours.

Leverage is not how hard someone pushes. Leverage is a real, toured, shortlisted alternative that your landlord knows about.

Los Angeles County Is Not One Market. It’s Three.

Ten submarkets. Three working corridors. That distinction is where your negotiating position comes from.

  • The Westside and Coast

    Century City, Santa Monica, Beverly Hills, and Culver City. Companies here compete for a certain kind of address and a certain kind of space.

  • The Tri-Cities and East

    Burbank, Glendale, and Pasadena. Three different cities with three different tenant bases, connected by the same freeways and the same talent pool.

  • The South Bay and Downtown

    El Segundo, Torrance, and Downtown Los Angeles. Office, warehouse, and combined office/warehouse needs sit side by side here.

A landlord is strongest when you only look inside their corridor. The moment a real option appears one corridor over, the conversation changes. Concessions that were unavailable become available.

That is why Peninsula CRE Group covers all ten. Not to claim territory. So the shortlist Corina brings to your landlord holds buildings that landlord has to worry about.

You do not have to move to benefit from this. Plenty of clients stay exactly where they are — on better terms, because someone showed the landlord what leaving would look like.

Every Lease Is Worked by a Principal. Every Time.

Corina Irvin has spent 15+ years in commercial real estate. Eight of those as a Director at Cushman & Wakefield in New York City and Los Angeles. Five more at Grubb & Ellis in Los Angeles. She holds a BS in Business Administration from USC with an emphasis in Real Estate Finance.

She was a conference speaker at the GlobeSt Women of Influence event and an Honoree at the CREi Women of Influence Summit, 2022 through 2025.

At many large firms, your transaction may end up handed to a junior broker. At Peninsula CRE Group, you work directly with a principal. Whether you need 2,000 square feet or 100,000, it is the same principal, start to finish.

The landlord typically pays the representation fee as part of the listing commission. For most tenants, senior-level representation costs nothing out of pocket.

LOS ANGELES COUNTY · TENANT REPRESENTATION

Tenant Representation in El Segundo — Peninsula CRE Group

Peninsula CRE Group provides tenant representation in El Segundo for companies leasing office, medical office, retail, industrial, and combined office/warehouse space. The firm is based here, at 400 Continental Blvd.

El Segundo built its reputation on aerospace and defense. Boeing, Raytheon, Northrop Grumman, and the Aerospace Corporation all operate here, and Los Angeles Air Force Base sits inside the city. But the tenant base widened a long time ago. Old manufacturing buildings became creative office. Financial and professional services firms moved in. Data center operators clustered east of Pacific Coast Highway for the fiber infrastructure. Continental Park along the Rosecrans corridor now holds dozens of firms across every category.

That mix is why El Segundo negotiations get misread. A tenant compares their renewal against one building type and misses that three different kinds of space could serve them.

Corina Irvin handles El Segundo leases personally. She tours across the categories that actually fit your operation, builds a shortlist, and brings it into the negotiation. Your landlord finds out that other buildings want your business.

Companies come to her here at every stage. Some are renewing after a decade in the same suite. Some are opening a first Southern California location near LAX. Some outgrew their space faster than they planned.

Peninsula CRE Group represents tenants and owner-users in El Segundo. Never landlords. No listing agreements and no property management contracts pull in the other direction.

Deals here run from 2,000 square feet up past 100,000, and Corina works all of them the same way.

If your El Segundo lease expires in the next 6 to 18 months, that is the window where representation changes the outcome. Waiting until 90 days out removes most of your options.

LOS ANGELES COUNTY · TENANT REPRESENTATION

Tenant Representation in Century City — Peninsula CRE Group

Peninsula CRE Group provides tenant representation in Century City for businesses leasing office and medical office space, negotiated personally by Corina Irvin.

Century City is a tower market. Roughly ten million square feet of Class A office sits along Avenue of the Stars, Century Park East, and Constellation Boulevard. The tenant base skews toward law firms, talent agencies, private equity and investment firms, accounting practices, and entertainment companies. It is also one of the most expensive office submarkets in Los Angeles County, and new construction has kept demand concentrated rather than spreading it out.

Landlords here are institutional and well advised. They negotiate constantly, they have current data, and they know a tenant who wants this specific address has narrowed their own options.

That is where the work starts. Corina identifies which Century City buildings genuinely fit your requirement, then develops credible alternatives elsewhere on the Westside. The landlord now sees a tenant with somewhere else to go.

She reads the whole lease, not just the rate. Operating expense pass-throughs, tenant improvement allowances, free rent, expansion rights, and exit terms all get negotiated. Rent is the number people watch. The other terms are where a decade of cost quietly accumulates, and long lease exposure is normal in this submarket.

Peninsula CRE Group takes no landlord listings in Century City and no property management assignments. Corina’s only client in the room is you.

Requirements here run from small professional suites to full floors. She works every one of them herself, regardless of square footage.

LOS ANGELES COUNTY · TENANT REPRESENTATION

Tenant Representation in Santa Monica — Peninsula CRE Group

Peninsula CRE Group provides tenant representation in Santa Monica for companies leasing office, creative office, medical office, and retail space, with Corina Irvin negotiating every deal directly.

Santa Monica anchors what people call Silicon Beach. Tech, gaming, media, and entertainment companies cluster here, and the building stock reflects it — large flexible floor plates, converted pre-war structures, and campus-style properties like the Water Garden, Colorado Center, and the Lantana buildings. The creative sector accounts for a substantial share of employment in the city, which shapes how landlords price and position space.

Tenants tend to arrive with a strong preference already formed. The team lives nearby. The brand fits the city. Landlords understand that attachment and price against it.

Corina’s job is to keep your attachment from becoming your negotiating position. She tours competing Santa Monica space and builds real options elsewhere on the Westside. Then the landlord has to earn the renewal instead of assuming it.

Creative office requirements get specific fast. Open plan against private offices. Parking ratios. Ceiling heights. Whether the build-out you need is permitted in that building at all. She walks the space and asks those questions before you sign, not after.

Peninsula CRE Group represents tenants and owner-users in Santa Monica only. No landlord side. No dual agency. That structure is why her assessment of a building can be blunt.

Many clients here are choosing between staying and moving. Both outcomes are fine. Choosing without knowing what the alternative was worth is not.

LOS ANGELES COUNTY · TENANT REPRESENTATION

Tenant Representation in Downtown Los Angeles — Peninsula CRE Group

Peninsula CRE Group provides tenant representation in Downtown Los Angeles for companies leasing office, medical office, retail, and industrial space, negotiated start to finish by Corina Irvin.

Downtown is really several markets stacked together. Bunker Hill and the Financial District hold the high-rise towers and have historically drawn legal, finance, and public sector tenants. The Arts District went the other direction entirely — former warehouses converted into creative office, which pulled in tech, media, and entertainment companies. Adaptive reuse has reshaped large parts of the Historic Core. Little Tokyo, Chinatown, and the Fashion District each behave differently again. The Metro rail system converges here, which matters more to employers now than it did a decade ago.

More options should be an advantage. For most tenants it becomes noise, because comparing buildings honestly takes time nobody has.

Corina does that comparison for you. She tours, shortlists, and reduces a crowded market to the buildings that genuinely fit. Then she negotiates them against each other.

Requirements vary widely here. A professional services firm needs a very different lease than a distribution operation. She works office, medical office, retail, and industrial requirements from 2,000 square feet up past 100,000.

Peninsula CRE Group holds no landlord listings in Downtown Los Angeles and no property management contracts. When Corina says a building has a problem, no second client softens that assessment.

Tenants here often renew because moving feels like too much work. That is a real cost worth weighing. It is also the assumption priced into the renewal offer.

LOS ANGELES COUNTY · TENANT REPRESENTATION

Tenant Representation in Pasadena — Peninsula CRE Group

Peninsula CRE Group provides tenant representation in Pasadena for businesses leasing office, medical office, and retail space, with Corina Irvin personally handling every negotiation.

Pasadena’s tenant base leans professional and technical — law firms, medical practices, engineering companies, insurance, and financial services. The South Fair Oaks medical corridor runs south from Huntington Health, a 534-bed hospital affiliated with Cedars-Sinai and the San Gabriel Valley’s only Level II trauma center, and demand for well-positioned medical space near that campus is persistent. Old Pasadena and the Playhouse District hold smaller converted and historic buildings that suit boutique firms. The Metro A Line connects the city straight into Downtown.

Tenants here often stay put for a long time. Practices and firms build a client base around a location and are reluctant to disturb it. Landlords count on exactly that.

Staying is frequently the right answer. It is only the right answer at the right price, and that price is impossible to identify from inside a single building.

Corina tours competing Pasadena space and develops alternatives beyond it. She brings that shortlist to your landlord. The renewal offer that arrives afterward usually looks different from the one that arrived before.

Medical office gets particular attention. Patient flow, specialized equipment, plumbing and power, ADA compliance, and build-out cost all determine which suites are genuinely viable. Corina has completed medical office transactions and knows which questions to ask early.

Peninsula CRE Group represents tenants and owner-users in Pasadena. Never landlords, never dual agency. Requirements start at 2,000 square feet, and no deal size gets handed to someone junior.

LOS ANGELES COUNTY · TENANT REPRESENTATION

Tenant Representation in Beverly Hills — Peninsula CRE Group

Peninsula CRE Group provides tenant representation in Beverly Hills for companies leasing office, medical office, and retail space, negotiated personally by Corina Irvin.

Beverly Hills runs on two commercial spines. The Golden Triangle holds boutique low-rise buildings where the address itself is part of what a tenant is buying. The Wilshire corridor carries larger floor plates and more institutional ownership. The tenant base is heavy on entertainment, law, wealth management, and medical practices — client-facing businesses where the room and the postcode are part of the pitch. Metro’s Wilshire subway extension is adding stations here, which changes how tenants weigh commute and access.

Landlords are aware of all of it, and opening terms reflect it.

Corina’s approach does not change. She tours the buildings that actually fit your requirement, prices them against each other, and develops credible options nearby. A represented tenant with alternatives gets treated differently than one without.

She negotiates the full lease, not just the rate. Tenant improvement dollars, operating expense treatment, free rent, renewal options, and exit flexibility all carry real money. Those terms decide whether a lease protects you in year seven or works against you.

Medical requirements here are specific — surgical suites, imaging, patient parking, and floor plates that support clinical build-out. She works those alongside professional office requirements.

Peninsula CRE Group takes no landlord listings and no property management assignments in Beverly Hills. The advice you get about a building is not shaped by anyone else’s interests.

If your Beverly Hills lease is inside 18 months of expiring, now is when the useful work happens.

LOS ANGELES COUNTY · TENANT REPRESENTATION

Tenant Representation in Culver City — Peninsula CRE Group

Peninsula CRE Group provides tenant representation in Culver City for companies leasing office, creative office, medical office, retail, and industrial space, with Corina Irvin negotiating directly.

Culver City changed faster than almost any market in the county. The Hayden Tract — a collection of post-war industrial buildings converted building by building into creative office — became a signal address, and Apple, Amazon, HBO, TikTok, and Sony followed. Sony Pictures has anchored the city since 1990. The Metro E Line runs through it. Meanwhile the eastern industrial corridors never went away: food production, e-commerce fulfillment, and light manufacturing still lease here for the freeway access.

That range is the opportunity and the trap. Creative conversions carry bow-truss ceilings, sawtooth rooflines, and skylights that photograph beautifully and hide practical problems.

Touring is essential. Power, ceiling height, loading, parking, and whether your build-out is even permitted are things you learn by walking the building. Corina pressure-tests fit before you commit.

She also develops alternatives outside Culver City. Not because you should leave, but because a landlord negotiates differently with a tenant who has somewhere credible to go. Top-tier space here is actively competed for.

Peninsula CRE Group represents tenants and owner-users in Culver City only. No landlord listings. No property management contracts. No dual agency in any form.

Requirements run from 2,000 square feet to well over 100,000. The build-out conversation is where tenants most often lose money, so Corina negotiates tenant improvement allowances and construction terms as part of the deal, not afterward.

LOS ANGELES COUNTY · TENANT REPRESENTATION

Tenant Representation in Burbank — Peninsula CRE Group

Peninsula CRE Group provides tenant representation in Burbank for businesses leasing office, medical office, retail, industrial, and combined office/warehouse space, handled personally by Corina Irvin.

Burbank is the operational center of the entertainment industry. Disney, Warner Bros., and NBCUniversal are all headquartered in or beside the city, and hundreds of media-related companies cluster around them — production and post-production houses, broadcasters, equipment rental operations, music labels, and the vendors that serve all of it. The Media District holds most of the office inventory, along with soundstage and production infrastructure. Hollywood Burbank Airport sits minutes away, and the city draws workers from the San Fernando Valley, the other Tri-Cities, and the San Gabriel Valley.

Tenants here are usually solving something practical. Proximity to a studio lot. Access to a specific workforce. Space that does two jobs at once.

Those requirements are easy to compromise on when you search alone. Listing brokers respond to the requirements that fit their building, not yours. Corina runs the search from your side and keeps the requirement intact.

Then she does the part most tenants skip. She develops real options across and beyond the Media District, so the landlord you most want to lease from knows they are being compared.

Peninsula CRE Group holds no landlord listings in Burbank and takes no property management work. One client is in the negotiation and it is you.

She negotiates the terms that carry long-term cost: tenant improvement dollars, operating expense pass-throughs, free rent, expansion rights, and exit terms. Requirements start at 2,000 square feet and go past 100,000.

LOS ANGELES COUNTY · TENANT REPRESENTATION

Tenant Representation in Glendale — Peninsula CRE Group

Peninsula CRE Group provides tenant representation in Glendale for companies leasing office, medical office, retail, and industrial space, with Corina Irvin negotiating every deal herself.

Glendale’s office core runs along Brand Boulevard, and its tenant base is distinct from its neighbors: insurance companies, banks, law firms, title and escrow operations, corporate headquarters, and healthcare organizations, with entertainment and creative firms spilling over from nearby studio markets. The Americana at Brand and the Glendale Galleria anchor retail demand. The 134, the 2, and the 5 all converge here, and the Glendale Transportation Center adds Metrolink access, which makes the city unusually reachable from the San Fernando Valley, the San Gabriel Valley, and northeast Los Angeles.

That accessibility means Glendale tenants genuinely have choices. Most never use them, because comparing buildings properly takes time and access a busy operator does not have.

Corina supplies both. She tours Glendale space, tours the credible alternatives, and turns a vague sense of the market into a shortlist you can act on. Your landlord finds out that shortlist exists.

Medical practices, professional services firms, financial companies, and distribution operations all lease here, and each needs a different lease. She works office, medical office, retail, and industrial requirements from 2,000 square feet up.

Peninsula CRE Group represents tenants and owner-users in Glendale. Never landlords, never both sides. That is structural, not a preference with exceptions.

Start 6 to 18 months before expiration. Inside 90 days, your landlord knows you are out of runway, and so are your options.

LOS ANGELES COUNTY · TENANT REPRESENTATION

Tenant Representation in Torrance — Peninsula CRE Group

Peninsula CRE Group provides tenant representation in Torrance for companies leasing industrial, warehouse, combined office/warehouse, office, medical office, and retail space, negotiated start to finish by Corina Irvin.

Torrance is the commercial center of the South Bay and carries the most varied inventory in it. American Honda’s US headquarters is here, along with aerospace, advanced manufacturing, and defense operations. Office parks along Torrance Boulevard and Del Amo Boulevard serve professional services, healthcare, and technology tenants. Industrial space south of the city and near the 405 serves manufacturing, light industrial, and distribution users. The 405, 110, and 91 all serve it, and both the ports and LAX are close.

Industrial requirements here are operational. Loading capacity, clear height, power, cold storage, yard space, and proximity to customers and transport routes. Get those wrong and the lease costs you every day you occupy the building.

Corina runs these searches with the technical requirement leading, not the rent number. She has negotiated industrial and combined office/warehouse transactions where highly specific power, HVAC, and operational specs decided which buildings qualified at all.

Once the qualifying buildings are identified, she negotiates them against each other. Demand for South Bay industrial space stays strong, so a landlord who assumes you have nowhere to go behaves very differently than one watching a competitor bid for your operation.

Peninsula CRE Group takes no landlord listings in Torrance and no property management contracts. When Corina says a facility will not work, nothing pulls her the other way.

Requirements run from 2,000 square feet to 100,000 and beyond. Growing companies outgrow warehouse space faster than they expect, and the terms negotiated at signing decide how expensive that growth becomes.

Who Peninsula CRE Group Is Not Built For

Some tenants will be better served somewhere else, and it is worth saying so plainly.

  • If you want to deal directly with the listing broker because it feels like it will save you money

    This is not a fit. That broker works for the owner. Tenants who skip independent representation do not save a commission — the landlord pays it either way. They just negotiate with nobody on their side.

  • If you want a large national brokerage team experience, with a senior name on the pitch and a junior broker doing the work

    Peninsula CRE Group is the wrong choice. There is no team to hand your lease to. There is Corina.

  • If you want the fastest possible close with no touring and no comparison

    She will say so rather than take the assignment. The comparison is the product. Remove it and there is nothing left to negotiate with.

  • Peninsula CRE Group also does not represent landlords, work in residential real estate, or provide property management or investment sales.

    Owner-user purchases are in scope — a company buying a building to occupy is a client. A company buying to lease out is not.

If you need space in Los Angeles County and want one experienced principal accountable for the outcome, you are exactly who this firm was built for.

Proof From Completed Transactions

Real completed Southern California transactions, anonymized by industry at the client’s request.

  • A medical sales company had occupied the same office for over 30 years. Their landlord refused reasonable renewal terms, and they assumed the choice was accept or stay put. Peninsula CRE Group evaluated the market, produced relocation alternatives, and created leverage by presenting multiple options. They relocated to better-fitting space with long-term occupancy costs protected.

  • A professional services firm faced a significant renewal rent increase and could not tell whether renewing or relocating served them better. Corina ran a market analysis, evaluated competing options, and used relocation alternatives as negotiating leverage. They stayed in their preferred location on favorable renewal terms with reduced occupancy costs.

  • An engineering company needed highly specific electrical power, HVAC, and operational specs. Searching alone produced little response from listing brokers. Corina ran an extensive search, found a technically qualifying facility, and negotiated directly with the landlord. The result was a long-term lease meeting both office and warehouse needs.

  • A healthcare practice needed space for specialized equipment, efficient patient flow, and future growth with minimal renovation cost. Corina identified multiple medical office options and negotiated terms that reduced build-out costs.

Cesar Olmedo, a client, put it plainly in his review: he wouldn’t trust anyone else with his commercial real estate needs.

Southern California Doesn’t Stop at the County Line

Plenty of companies searching Los Angeles County should also be looking one county over. Sometimes the right building is in Irvine, or Carlsbad, or Ontario — and knowing that is exactly what gives you leverage here.

You can also review the full service list →, read Corina’s background →, or return to the Peninsula CRE Group homepage →.

Start Before Your Landlord Does

The tenants who get the best terms in Los Angeles County are not the toughest negotiators. They are the ones who started early enough to have options.

Six to eighteen months before expiration is the window. That is enough time to tour, shortlist, and build a real alternative before your landlord’s offer arrives.

Tell Corina what you need and where. She handles the search and the negotiation personally, start to finish.

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